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Friday, June 22, 2012
Photoshop Concept Art Tutorial *For Beginners* : Sketching Simple Value - 2 - Jet
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Photoshop basic tutorial - How To Crop Cut Edit Image + Background and Affects. 50 cent
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50 Awesome Free Web Browser Frame PSD Templates
Creativity means a lot in any kind of presentation. Whether it?s a logo, banner, advertisement or a complete design; being able to inject creativity into it not only helps in floating the message around, it also leaves solid impression on the viewer. Good design is not easy thing to create, or it is often a very challenging job to discover creative designs. However, there are few ways by which you can improve your designing skills. One of them is analyzing others work and find the inspiration behind every details. Infect, it?s even easier if you can able to use othersContinue Reading
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Ad Swaps: A Smart and Easy Way to Get Free Traffic
After yesterday’s post on marketing without search engines, I decided to follow up with a strategy you can use to get quality free traffic. One of the easiest ways to get visitors to your web site is to spend money. Nothing is more effortless then paying for traffic. But if you can’t afford it or [...]
Ad Swaps: A Smart and Easy Way to Get Free Traffic
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11 Ways to Influence People Online and Make Them Take Action
Influence can be defined as�the�power exerted over the minds and behavior of others. A power that can�affect, persuade and cause changes to someone or something. In order to influence people, you first need to discover what is already influencing�them. What makes them tick? What do they care about?�We need�some leverage to work with when�we’re trying [...]
11 Ways to Influence People Online and Make Them Take Action
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Thursday, June 21, 2012
The Legalities of Freelancing Under a Brand Name
pa href='http://rss.buysellads.com/click.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=30863c=439499245' target='_blank'
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=30863c=439499245' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.com/wp-content/uploads/2012/06/photodune-1858783-code-of-laws-xs.jpg" alt="" title="Code Of Laws" width="300" height="376" class="alignright size-full wp-image-30873" //p
pBeing easy to find is crucial for a freelancer. /p
pThat used to mean making sure that you had a name ? your own or a brand name ? that started with ?A? so you came first in the phone book. These days, it means having something unique that ensures that prospective clients find you immediately when they plug it into a search engine./p
pIt can seem easy to set up a brand name: you just have to buy a domain name and suddenly you?re in business under your new name. But there are some legal concerns that you need to deal with, sooner rather than later.span id="more-30863"/span/p
h3Getting the Money/h3
pIf your clients generally pay you in cash, it doesn?t matter what name you?re operating. But cash transactions are something of a rarity in my experience. The exact rules governing checks, wire transfers and other ways of having clients send you money vary by country, but there?s usually an expectation that you either use your legal name for financial transactions or you use a business name that has been correctly established. That usually includes registering your business name with the government but can also involve other steps./p
pConsidering how important it is to actually get paid, if you?re going to stay in business, you need to make understanding the local regulations a priority if you don?t want to work under your own legal name./p
pI?m based in the U.S, where banks will go out of their way to make sure that you are only depositing checks made out to your official business name or your legal name. If the occasional check made out to a nickname or spelled incorrectly goes through, they aren?t going to worry about it. But if you are consistently depositing checks with different names on them, the bank may come to the conclusion that you?re up to something shady. /p
pI routinely get checks with a couple of different company names on them because I use different approaches to target different types of clients. As a result, I needed to file paperwork showing that I was ?doing business as? for each of the brand names I use. /p
h3Trademarks and Branding Materials/h3
pIt?s important to note that filing paperwork to do business under a trade name or a brand is not the same as filing for a trademark. If you?re concerned about someone else using a similar brand, you?ll need to take steps to protect your brand name. /p
pThat usually means filing for trademark protection. It?s not always necessary to have a trademark application on file in order to get someone to stop using a similar brand, but if the matter goes to court, having a trademark can be the deciding factor in whether you can protect your brand./p
pIt?s easy to assume that, as a freelancer, a trademark ? or any of the other legal steps that go along with operating under a business name ? are unnecessary. But it just takes a client mistyping your brand name into a search engine once to lose a project (or for a client to send a check to the wrong address to lose funds). /p
h3The Value of Your Business Name/h3
pBecause our clients are (hopefully) happy to recommend the freelance businesses they work with on a regular basis, you can wind up building a valuable brand, especially when you aren?t just freelancing under your own name. /p
pYou may even find yourself in a position that you can sell your freelancing business down the road if you decide to leave freelancing. It?s definitely an easier proposition if you?ve built your business under a name other than your own ? clients don?t automatically assume that you personally will do every project. /p
pThat sort of value is something worth protecting and building in any way you can, as well as making sure that you take care of every legality required of you when you work under a business name./p
pemPhoto credit: a title="Attribution License" href="http://photodune.net/wiki/support/legal-terms/licensing-terms/"Some rights reserved/a by a href="http://photodune.net/item/code-of-laws/1858783"kvkirillov/a/em./p
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/divimg src="http://feeds.feedburner.com/~r/FreelanceSwitch/~4/GYo6b5bJm2A" height="1" width="1"/
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=30863c=439499245' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.com/wp-content/uploads/2012/06/photodune-1858783-code-of-laws-xs.jpg" alt="" title="Code Of Laws" width="300" height="376" class="alignright size-full wp-image-30873" //p
pBeing easy to find is crucial for a freelancer. /p
pThat used to mean making sure that you had a name ? your own or a brand name ? that started with ?A? so you came first in the phone book. These days, it means having something unique that ensures that prospective clients find you immediately when they plug it into a search engine./p
pIt can seem easy to set up a brand name: you just have to buy a domain name and suddenly you?re in business under your new name. But there are some legal concerns that you need to deal with, sooner rather than later.span id="more-30863"/span/p
h3Getting the Money/h3
pIf your clients generally pay you in cash, it doesn?t matter what name you?re operating. But cash transactions are something of a rarity in my experience. The exact rules governing checks, wire transfers and other ways of having clients send you money vary by country, but there?s usually an expectation that you either use your legal name for financial transactions or you use a business name that has been correctly established. That usually includes registering your business name with the government but can also involve other steps./p
pConsidering how important it is to actually get paid, if you?re going to stay in business, you need to make understanding the local regulations a priority if you don?t want to work under your own legal name./p
pI?m based in the U.S, where banks will go out of their way to make sure that you are only depositing checks made out to your official business name or your legal name. If the occasional check made out to a nickname or spelled incorrectly goes through, they aren?t going to worry about it. But if you are consistently depositing checks with different names on them, the bank may come to the conclusion that you?re up to something shady. /p
pI routinely get checks with a couple of different company names on them because I use different approaches to target different types of clients. As a result, I needed to file paperwork showing that I was ?doing business as? for each of the brand names I use. /p
h3Trademarks and Branding Materials/h3
pIt?s important to note that filing paperwork to do business under a trade name or a brand is not the same as filing for a trademark. If you?re concerned about someone else using a similar brand, you?ll need to take steps to protect your brand name. /p
pThat usually means filing for trademark protection. It?s not always necessary to have a trademark application on file in order to get someone to stop using a similar brand, but if the matter goes to court, having a trademark can be the deciding factor in whether you can protect your brand./p
pIt?s easy to assume that, as a freelancer, a trademark ? or any of the other legal steps that go along with operating under a business name ? are unnecessary. But it just takes a client mistyping your brand name into a search engine once to lose a project (or for a client to send a check to the wrong address to lose funds). /p
h3The Value of Your Business Name/h3
pBecause our clients are (hopefully) happy to recommend the freelance businesses they work with on a regular basis, you can wind up building a valuable brand, especially when you aren?t just freelancing under your own name. /p
pYou may even find yourself in a position that you can sell your freelancing business down the road if you decide to leave freelancing. It?s definitely an easier proposition if you?ve built your business under a name other than your own ? clients don?t automatically assume that you personally will do every project. /p
pThat sort of value is something worth protecting and building in any way you can, as well as making sure that you take care of every legality required of you when you work under a business name./p
pemPhoto credit: a title="Attribution License" href="http://photodune.net/wiki/support/legal-terms/licensing-terms/"Some rights reserved/a by a href="http://photodune.net/item/code-of-laws/1858783"kvkirillov/a/em./p
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