Wednesday, February 29, 2012

How to the Choose Colors for Your Website

You may not realize it, but the color scheme that you choose for your website is one of the most important decisions you will have to make. Color is important because it effects not only your mind, but your body as well. Studies have shown that the color red can stimulate your senses, and even [...]

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Review: Enhanced Freelance

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img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25494c=575062090' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.com/wp-content/uploads/2012/02/ef.png" alt="" title="ef" width="340" height="68" class="alignright size-full wp-image-25501" //p
pYou#8217;ve probably heard about the benefits of mastermind groups. Simply put, they#8217;re groups of people who come together to help each other grow their businesses to greater levels of success./p
pSome are very informal ? they get together for lunch and brainstorming once a month. Others are quite formal, with applications before acceptance, hefty dues, and accountability requirements./p
blockquote class="pullquote"pBeing part of a mastermind group exposes you to ideas that you never would have thought of on your own./p/blockquote
pThere#8217;s a good reason why such groups exist. Being part of a mastermind group exposes you to ideas that you never would have thought of on your own. And you#8217;ll have a built-in support crew to turn to when things get rough. Better yet, your knowledge and experience can be useful to others.span id="more-25494"/span/p
pThe trouble with mastermind groups and freelancers is that we are ? how to say this nicely ? frugal. We#8217;re power users of any free online tools we can find. (Yours Truly, an unabashed user of Open Office, Gmail, and Google Calendar, pleads guilty as charged.)/p
pPart of this unwillingness to spend money is due to the shoestring nature of businesses in a slow economy. For many of us, frugality is a necessity. However, there comes a time when we will need to spend money to make money./p
pstrongEnter a href="http://enhancedfreelance.com/"Enhanced Freelance/a./strong This is a new members-only site created by veteran freelancer writer (and FreelanceSwitch regular) Thursday Bram and Jennifer Stakes Roberts. Memberships are $19 per month, which ought to appeal to even the most frugal of freelancers./p
h3What do you get for $19 a month?/h3
ul
listrongTeaching modules/strong that cover topics like selling, building an e-mail list, creating a blog, effective use of social media, and growing your business through public speaking./li
liA strongdiscussion forum/strong where you can get those nagging freelance questions answered by others who#8217;ve been there and done that./li
liA growing strongeBook library/strong with some very impressive titles that you, an Enhanced Freelance member, can download for free. Current titles include emThe Freelancers Guide to Managing Projects/em by Jen Stakes Roberts, and emMarket Your Freelance Writing in 31 Days/em, emThe Freelance Writer?s Guide to Passive Income/em, and emMaking Money From Your Writing/em, by Thursday Bram./li
listrongTools and resources/strong that don#8217;t make it onto the site unless the Enhanced Freelance team heartily recommends them./li
listrongInterviews with successful freelancers./strong These interviews focus on the steps they#8217;ve taken to improve their careers./li
listrongChances to win tickets to events/strong like Day Camp 4 Developers. In the future, Enhanced Freelance will offer recordings of events./li
/ul
pstrongNote:/strong On the a href="http://enhancedfreelance.com/"Enhanced Freelance site/a, Bram and Roberts say, ?We?d like to note that these materials are geared towards intermediate freelancers. We?ve got resources for newer freelancers who need to ?catch up,? but the modules and other materials are written based on the assumption that you?re already comfortable with the mechanics of freelancing.?/p
h3So, who are these people?/h3
pAs mentioned above, Thursday Bram is a veteran freelancer who frequently contributes to this site. In addition to FreelanceSwitch, she has shared her freelancing expertise with readers of FreelanceWritingGigs.com and WebWorkerDaily.com. On the a href="http://enhancedfreelance.com/"Enhanced Freelance site/a, she says, ?All that advice adds up to a few drops in the bucket, though, and there?s a need for a comprehensive resource on building up your freelance career beyond the basics.?/p
pCo-founder Jennifer Stakes Roberts adds, ?You know when you?re in a room with some like-minded people and you?re all bouncing ideas off each other? You can?t get the words out fast enough to keep up??/p
pEvery so often you meet a person or a group of people who are totally on your wavelength and you have conversations where things end up happening. That?s how companies get started or inventions happen. Everyone is perfectly talented in their own right, but sometimes you get that extra spark when you put them in a room together./p
p?a href="http://enhancedfreelance.com/"Enhanced Freelance/a is all about creating a space where freelancers can use our materials as a jumping-off point, ask questions and test ideas to get that fire going.? This mastermind group is where you can learn to take your freelance business to a more successful level, form partnerships, and focus on improving specific areas of your business./p
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How to approach a Responsive Design

Looking to design a responsive website? This is a must-read by the folks that designed the new Boston Globe site.

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When The Project Is Over ? The Follow-up Meeting

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img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=24424c=1601114996' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.s3.amazonaws.com/previewimages/2012/When-The-Project-Is-Over-followup_meeting.jpg" alt="" title="follow up meeting" width="200" height="200" class="alignright imageborder size-full" //p
pAt the end of a project, there are a couple of things you can do. You can hand the files or materials off to the client, a printer or upload them to a server. Then, you bill it and forget it./p
pemBad idea./em/p
pA better idea is to conduct a follow-up meeting. Sales and building client relations are, or should be, an ongoing process. A follow-up meeting helps to enhance value, fortify trust and cement the relationship. It helps you do a better job next time around. It differentiates you from the other guys whose policy is: Do it, bill it and forget it./p
h3Schedule a Follow-up Meeting/h3
pThose other guys are going to be spending a lot of time and money finding a steady stream of new clients, rather than leveraging their existing clients for additional business. The truth is in the a href="http://en.wikipedia.org/wiki/Pareto_principle"Pareto Principle/a, also known as the 80/20 Rule. When applied to business, the Rule states that 80 percent of your business revenue comes from 20 percent of your clients. /p
blockquote class="pullquote"pIt can cost up to five times more to land a new client than it does to build on your existing ones./p/blockquote
pThat little tidbit is a handy piece of information to mull over in your mind. To keep it company, here?s another factoid: It can cost up to five times more to land a new client than it does to build on your existing ones. Some sources go so far as to say 10 percent. Suddenly, it becomes apparent why you should foster and build on your current client relationships. The follow-up meeting is one tactic to help you do that.span id="more-24424"/span/p
pWhen the project is completed, set up a meeting with your client. A lunch is handy for this and often a less stressful environment without a ton of interruptions. If you work with remote clients, it probably doesn?t make too much sense to fly halfway across the Earth for lunch. That tends to eat into your profit margin. Fortunately, we live in the miraculous Internet Age, which has made working with remote clients as easy as local ones. Sometimes, even easier./p
pThere are a few options for remote follow-up meetings. It can be a simple instant messenger conversation, or email back and forth. Both will give you a paper trail and documentation. a href="http://www.skype.com"Skype/a is a great tool for conducting online meetings with or without video. a href="http://www.gotomeeting.com"GoToMeeting/a is another option, as are a href="http://www.google.com/talk/"Google?s Talk/a and a href="https://www.google.com/voice/?setup=1 - setup/"Voice/a products. Always be sure to ask your client about their preference for online meeting tools. It may require a bit of testing, but once you work out any kinks, these tools can be as effective as a face-to-face meeting./p
pFollowing up about client satisfaction can be a scary thing, but if you do, you?ll become a better service provider. Here are some of the questions you?ll want to ask during the meeting:/p
ul
liHow do they feel the project workflow went?/li
liWhat went well and why?/li
liWhat wasn?t so hot and why?/li
liWas the quality of the work what they expected?/li
liDid the overall process and experience go as expected?/li
liIf not, is there anything that should change for the next project?/li
liWere there any unanticipated things? If so, what can be done to help eliminate surprises?/li
liAre there updates, changes or revisions planned for the future?/li
liCan you show the project in your portfolio (it?s always a good to ask to avoid potential hassles down the road)?/li
/ul
pThese are simply to jump start your efforts. Over time, you?ll develop a list of questions that work for your specific circumstances./p
pThis is also a great time to ask if there are any services or materials that would tie into or enhance the previous project. In other words, the up-sell. This is a first cousin to gathering testimonials and referrals, which is the subject of the next posts in this series./p
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Photoshop basic tutorial - Magic Eraser Tool

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How to Write an eBook that People Will Actually Read

Are you looking for new ways to deliver in-depth content on a topic specific to your website? If so, ebooks are a great way to take your audience deeper into some aspect of your subject matter. Through the advancement of technology it’s easier than ever before in history for you to become an author by [...]

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11 Ways to Influence People Online and Make Them Take Action

Influence can be defined as�the�power exerted over the minds and behavior of others. A power that can�affect, persuade and cause changes to someone or something. In order to influence people, you first need to discover what is already influencing�them. What makes them tick? What do they care about?�We need�some leverage to work with when�we’re trying [...]



11 Ways to Influence People Online and Make Them Take Action

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How to Get the Most From Your Design Education

Finding the best way to get a good design education is hard. The costs of going to a university are getting out of control and the wages designers are making are not going up. There is enough information online to teach yourself how to be a designer but finding the most useful information amongst the clutter can be tough. Motivating yourself to learn something completely new, and on your own, is something not everyone can do. The world is filled with amateur and aspiring designers who never quite make it. So to not be one of them you really needContinue Reading

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Tuesday, February 28, 2012

Realistic Smoke Effects in your Digital Print Designs Through Photoshop

Editor#039;s Picks:nbsp;


Regular Submission



Designing the perfect business card that reflects your company's identity can be quite a...br/
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Everything you Need to Know About Camera Flash

Flash is a useful source of artificial light in photography. In early days of photography, when there was no electricity the photographers used powdered magnesium, which they used to burn to produce a ‘flash of light’! Unless you’re a professional photographer, the chances are good that the camera you’re using – whether film or digital – has a built-in flash. Typically, when shooting indoors, the flash will work adequately if the subject you’re shooting is within ten to twelve feet. Although your built-in flash will permit you to take a photo in a low-light environment, it will not provide theContinue Reading

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Photoshop basic tutorial - Magic Eraser Tool

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Forrst Invite Giveaway

Forrst is a place for designers and developers to share inspiring code, screenshots, and links with their peers.div class="feedflare"
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The Benefits of Using a Digital Flipbook

pa href='http://rss.buysellads.com/click.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25636c=271256670' target='_blank'
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25636c=271256670' border='0' alt='' //a/pbr /pFor the past four years, I have created a digital flipbook for every publication I have worked on?from the once-a-year publications for nonprofit organizations to the monthly publications./p
blockquote class="pullquote"pDigital flipbooks are exactly what they sound like?a digital magazine that you can flip through on your computer screen./p/blockquote
pAs a freelancer, creating a digital flipbook for your clients is an easy way to offer them more without a ton of more work on your plate. You can even create a digital flipbook portfolio of your own work! It?s a great way to share your portfolio with potential clients?and it looks really cool, too./p
pDigital flipbooks are exactly what they sound like?a digital magazine that you can flip through on your computer screen. Now, many people (like me) prefer not to read magazines on their computers?but there are many, many more people out there who do./p
div id="attachment_25637" class="wp-caption aligncenter" style="width: 560px"img class="size-full wp-image-25637" src="http://freelanceswitch.com/wp-content/uploads/2012/02/uniflip.jpg" alt="" width="550" height="389" /p class="wp-caption-text"Flipbook by Uniflip/p/div
h3The Pros/h3
pDigital flipbooks are flashy and cool?and present publications in a whole new way. You can add videos, music, and moving graphics to a publication for added pizzazz. At the magazine I work for, these upgrades cost more to implement, so the advertisers have to upgrade their ads for this online optimization./p
pWhat they don?t need to pay for is a hotlink for their ad. When you do this, people can click on any ad they want to go directly to the advertisers website. Plus, these clicks can be tracked so the advertiser can see how well (or not so well) they are doing./p
pMost of these flipbooks are also a href="http://freelanceswitch.com/freelance-marketing/getting-the-gist-of-seo/"SEO optimized/a, which helps their search engine ranking. It?s just another way for advertisers (or the people you write about) to be found online. And who doesn?t want to be found online?!/p
pFlipping through a digital flipbook is easy. And you move through the publication page by page, like a regular magazine. Depending on the set up and company you use, you can also see little thumbnails of pages at the bottom of the page for your flipping joy.span id="more-25636"/span/p
pimg class="aligncenter imageborder size-full wp-image-25638" src="http://freelanceswitch.com/wp-content/uploads/2012/02/issuu.jpg" alt="Flipbook by Issuu" width="550" height="514" //p
h3The Cons/h3
pNot everyone likes to read magazines, brochures, or other printed booklets on their computers. But with the advent of a href="http://freelanceswitch.com/freelance-news/commentary-analysis/website-mobile-friendly/"tablets like the iPad/a, that?s changing. Instead of creating a special iPad publication, you can create a flipbook that can be used cross platform./p
pI also think that these digital flipbook companies offer a lot that the regular user doesn?t necessarily need. They want to stay on top of their niche and offer more than the next guy, but I don?t think digital flipbooks need to be so complicated./p
pimg class="aligncenter imageborder size-full wp-image-25639" src="http://freelanceswitch.com/wp-content/uploads/2012/02/flipdoc.jpg" alt="Flipbook by Flipdoc" width="550" height="349" //p
h3What They Offer/h3
pIf you are creating a magazine, brochure, newsletter, or other multi-page printed material for your client, a flipbook is a great way for them to spread their news./p
pWhat you will need to do is to make low-res PDFs of each page of the project, and combine it all into one great big PDF. This is what you are going to need to upload to the flipbook vendor of your choice./p
pOnce the files are uploaded, you will be able to go in and hotlink whatever you want?ads, photos, email addresses, whatever! It?s a great way to be interactive and let the readers explore with a click of their mouse./p
pYou can also embed the flipbook onto your client?s website. It?s a great way for them to showcase their newest publication online and save shipping and handling money. It?s a great way for your client to share information in a professional and snazzy way without mailing anything. Publishing a digital flipbook also saves paper! Go green!/p
pDon?t want to give the entire publication away for free? Upload a portion of the magazine and encourage readers to purchase the magazine on newsstands or order a subscription. Many magazines and newspapers offer a digital subscription to readers for a fee. That way people can opt to read it online or get it in the mail. Usually the digital option is cheaper, since you?re saving on postage./p
pThese flipbooks are customizable, so you can brand yourself even further. They can also be published in a variety of languages?which is great if you live in an area that is predominantly bi- or tri-lingual./p
pOne of the most important features, though, is the analytics that many of these vendors offer. Here you can see what ads, photos, and stories were most frequently clicked on and how many people actually opened the flipbook and how many pages they looked at. Many flipbook vendors allow you to download the PDF as well as print the pages you want./p
pMany vendors (the ones pictured here are a href="http://www.uniflip.com/"Uniflip/a, a href="http://issuu.com/"Issuu/a, and a href="http://www.flipdocs.com/"Flipdocs/a) allow you to try their services for free for a certain amount of time. They vary in charges depending on the number of pages and the amount of flipbooks you want to publish per year. You?ll want to do your research for what works best for your client./p
pDo you have a favorite flipbook company that you use? We?d love to know what it is!/p
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Pricing Strategy for Creatives

Not only does my company work with a great CPA specializing in us design and creative folk, but the head dog @JasonMBlumer�also offers some great advice on Pricing Strategy.

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50 Inspiring Examples of High Speed Photography

High speed photography that has created sort of euphoria among the photographers as well as photography lovers, is the name of a technique in which images are captured with a remarkably high shutter speed. This type of photography is usually employed to capture those scenes that cannot be gone through with naked eyes.
This post features [...]


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Tutorial | Photoshop | Basic LogoType

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Monday, February 27, 2012

How Can a Marketer Take Advantage of Facebook?s New Send Dialog?

Back in April, Facebook rolled out the Send button, a function that provided a simple and direct way for users to privately share content through the platform.

How Can a Marketer Take Advantage of Facebook?s New Send Dialog? is a post from: Tutorial Blog

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Ask FreelanceSwitch: Hosts with Bad Design Services and Freelance Skill Levels

pa href='http://rss.buysellads.com/click.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25131c=1703649161' target='_blank'
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25131c=1703649161' border='0' alt='' //a/pbr /pimg src="https://freelanceswitch.s3.amazonaws.com/general_images/askfsw.jpg" alt="Ask Freelanceswitch" width="520" height="250" class="aligncenter size-full" //p
pIn this issue of Ask FreelanceSwitch, we look at boycotting hosts with automated design services and how skilled you need to be to start freelancing. Ask FreelanceSwitch is a regular column here that allows us to help beginners get a grip on freelancing. If you have a question about freelancing that you want answered, send an email to askfreelanceswitch@gmail.com./p
h2Question 1/h2
blockquotepI notice more and more web hosting providers offering services that compete (or at least purport to compete) with the services I offer./p
pRecently a host I#8217;ve been using, and recommending for my clients, has started offering #8220;free website designing#8221; and super cheap identity design services. I#8217;m torn, because I like this host; They#8217;re tools work well, their support is good etc. But I feel like I#8217;m supporting a company that is a competitor and that fosters low-ball pricing, antithetical to the health of the freelancer#8217;s business./p
pSo should we freelancers boycott web hosting companies that offer these low-ball services; services that devalue what we do. I#8217;d love to see some discussion on this subject./p
pAlso, what host should we support? Who is good and focused one serving freelancers not undermining us?/p/blockquote
pPersonally, I don?t boycott hosts (or other business service providers) because they offer bad design tools. I know a lot of folks out there feel that a boycott is appropriate, but my sense is that a boycott isn?t going to send the right impression to the people we care about ? prospective clients. Someone who is searching for a way to get a website up for their business (preferably quickly) isn?t going to ever notice an individual freelancer?s boycott. /p
pThe solution has to be two-fold. First, I would suggest contacting the host you?ve been using and laying out your concerns. There are a lot of ways that you can explain that it?s not in the host?s interest to offer these sorts of tools. After all, these sorts of tools can build a reputation for a particular host of hosting primarily badly put together websites. You can also offer to create a package deal of your services (maybe in conjunction with a few other freelancers) to provide good web design for the host?s customers at a special rate. You don?t have to offer a major discount or anything like that, but it?s important to offer something that?s specific to the host.span id="more-25131"/span/p
pThe other part of the solution is to think about the sort of people who opt for those free website designs. Most of them don?t know any better. They can?t quite put their finger on why the websites they put together don?t look as shiny as what other people have. But people will continue to use these services as long as they?re in a hurry and don?t see alternatives. So provide that alternative. Start educating people and provide a clear path in your services to come back from a bad website design. That will have a much bigger impact on your own business and your host?s than a boycott ever will./p
pI know that isn?t the popular response: it?s a lot more work than a boycott. But there you go./p
pAs far as the best hosts for supporting freelancers, none of the bigger names come to mind. (If you?re reading this and you have a host to suggest, please add it in the comments!) I currently provide my own hosting, but until I bought a server, I had a very freelancer-friendly set up: I found a freelance sys admin who happened to provide hosting as one of his services. I paid a freelancer directly for my hosting and had access to better support than a lot of larger hosting companies can provide./p
h2Question 2/h2
blockquotepGenerally speaking, how much experience does the average person need to freelance? I want to freelance in programming or web design down the line but I#8217;m still just getting the hang of some stuff. Do I need to be fully fluent in as many programming languages as possible or can I get by knowing a bit here and there?/p/blockquote
pYou don?t need to have a lot of experience to land certain types of freelancing jobs. Sometimes people just need help with very specific issues ? as long as you can do a few things well, you can land some freelance work. There are programmers who essentially just go in and customize one software package over and over again. They basically know how to do one thing well and have made a career out of it./p
pHowever, you?re going to be on the lower end of the earnings spectrum until you start picking up more knowledge. The programmers and web designers who earn more tend to be able to take on a wider variety of projects, even if they actually focus on a specific niche. Many of the programmers who do well customizing specific software packages have learned how to trouble shoot or even rewrite the whole software package if it ever comes down to it./p
pSo go ahead and get started, but make sure to keep picking up more skills and knowledge as you freelance./p
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/divimg src="http://feeds.feedburner.com/~r/FreelanceSwitch/~4/W_7KUiDvxG4" height="1" width="1"/

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Ask FreelanceSwitch: Hosts with Bad Design Services and Freelance Skill Levels

pa href='http://rss.buysellads.com/click.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25131c=1634313024' target='_blank'
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25131c=1634313024' border='0' alt='' //a/pbr /pimg src="https://freelanceswitch.s3.amazonaws.com/general_images/askfsw.jpg" alt="Ask Freelanceswitch" width="520" height="250" class="aligncenter size-full" //p
pIn this issue of Ask FreelanceSwitch, we look at boycotting hosts with automated design services and how skilled you need to be to start freelancing. Ask FreelanceSwitch is a regular column here that allows us to help beginners get a grip on freelancing. If you have a question about freelancing that you want answered, send an email to askfreelanceswitch@gmail.com./p
h2Question 1/h2
blockquotepI notice more and more web hosting providers offering services that compete (or at least purport to compete) with the services I offer./p
pRecently a host I#8217;ve been using, and recommending for my clients, has started offering #8220;free website designing#8221; and super cheap identity design services. I#8217;m torn, because I like this host; They#8217;re tools work well, their support is good etc. But I feel like I#8217;m supporting a company that is a competitor and that fosters low-ball pricing, antithetical to the health of the freelancer#8217;s business./p
pSo should we freelancers boycott web hosting companies that offer these low-ball services; services that devalue what we do. I#8217;d love to see some discussion on this subject./p
pAlso, what host should we support? Who is good and focused one serving freelancers not undermining us?/p/blockquote
pPersonally, I don?t boycott hosts (or other business service providers) because they offer bad design tools. I know a lot of folks out there feel that a boycott is appropriate, but my sense is that a boycott isn?t going to send the right impression to the people we care about ? prospective clients. Someone who is searching for a way to get a website up for their business (preferably quickly) isn?t going to ever notice an individual freelancer?s boycott. /p
pThe solution has to be two-fold. First, I would suggest contacting the host you?ve been using and laying out your concerns. There are a lot of ways that you can explain that it?s not in the host?s interest to offer these sorts of tools. After all, these sorts of tools can build a reputation for a particular host of hosting primarily badly put together websites. You can also offer to create a package deal of your services (maybe in conjunction with a few other freelancers) to provide good web design for the host?s customers at a special rate. You don?t have to offer a major discount or anything like that, but it?s important to offer something that?s specific to the host.span id="more-25131"/span/p
pThe other part of the solution is to think about the sort of people who opt for those free website designs. Most of them don?t know any better. They can?t quite put their finger on why the websites they put together don?t look as shiny as what other people have. But people will continue to use these services as long as they?re in a hurry and don?t see alternatives. So provide that alternative. Start educating people and provide a clear path in your services to come back from a bad website design. That will have a much bigger impact on your own business and your host?s than a boycott ever will./p
pI know that isn?t the popular response: it?s a lot more work than a boycott. But there you go./p
pAs far as the best hosts for supporting freelancers, none of the bigger names come to mind. (If you?re reading this and you have a host to suggest, please add it in the comments!) I currently provide my own hosting, but until I bought a server, I had a very freelancer-friendly set up: I found a freelance sys admin who happened to provide hosting as one of his services. I paid a freelancer directly for my hosting and had access to better support than a lot of larger hosting companies can provide./p
h2Question 2/h2
blockquotepGenerally speaking, how much experience does the average person need to freelance? I want to freelance in programming or web design down the line but I#8217;m still just getting the hang of some stuff. Do I need to be fully fluent in as many programming languages as possible or can I get by knowing a bit here and there?/p/blockquote
pYou don?t need to have a lot of experience to land certain types of freelancing jobs. Sometimes people just need help with very specific issues ? as long as you can do a few things well, you can land some freelance work. There are programmers who essentially just go in and customize one software package over and over again. They basically know how to do one thing well and have made a career out of it./p
pHowever, you?re going to be on the lower end of the earnings spectrum until you start picking up more knowledge. The programmers and web designers who earn more tend to be able to take on a wider variety of projects, even if they actually focus on a specific niche. Many of the programmers who do well customizing specific software packages have learned how to trouble shoot or even rewrite the whole software package if it ever comes down to it./p
pSo go ahead and get started, but make sure to keep picking up more skills and knowledge as you freelance./p
pa href="http://feedads.g.doubleclick.net/~a/_OwnPv6L2IapC_dZE-ACJuLCBqw/0/da"img src="http://feedads.g.doubleclick.net/~a/_OwnPv6L2IapC_dZE-ACJuLCBqw/0/di" border="0" ismap="true"/img/abr/
a href="http://feedads.g.doubleclick.net/~a/_OwnPv6L2IapC_dZE-ACJuLCBqw/1/da"img src="http://feedads.g.doubleclick.net/~a/_OwnPv6L2IapC_dZE-ACJuLCBqw/1/di" border="0" ismap="true"/img/a/pdiv class="feedflare"
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/divimg src="http://feeds.feedburner.com/~r/FreelanceSwitch/~4/W_7KUiDvxG4" height="1" width="1"/

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50 Fresh High-Quality Free Fonts for Your Designs

Typography is the art and techniques of arranging type, type design, and modifying type glyphs. Display typography is a potent element in graphic design, where there is less concern for readability and more potential for using type in an artistic manner. The proper selection of typography can convert your normal design into very attractive piece of art. Among other things, effective typography manages to achieve three necessary objectives of web designing are Look, Appearance and Outcome which helps you to keep apart from normal wave. Below you?ll find Collection of Fresh High-Quality Free Fonts to Enhance Your Designs by whichContinue Reading

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Tutorial ? Design a Surreal Greenery Scene in Photoshop

In this tutorial we will be creating a Surreal Greenery effect on an open book. Its very easy to make this Greenery scene by following the simple steps here. So lets get started?
Tutorial Details:
Program: Adobe Photoshop CS3
Difficulty: Intermediate
Estimated Time: 1 – 2 hrs
Final Image



Tutorial Resources:
Here are the sources used

Sky
book
Train track
Grass land
Tree
Crane
Windmill
Elephant

Thanks for all those people [...]


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  2. Tutorial – How to Create Your Own Photoshop Brush Sets
  3. How to create a clean and design portfolio layout using Photoshop

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Sunday, February 26, 2012

25 Free and Premium Barebone WordPress Themes for Easy Customizing

If you design and develop themes for WordPress, chances are you probably already know the importance of theme frameworks or skeleton themes. To put it simply, these are minimal versions of themes, stripped of all additional functionality, giving you just the bare minimum level of code that you can work with and base your projects [...]

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Online Store Giveaway: Shopify 1 Year Unlimited Plan Worth $2,448


We’ve got a great giveaway this week!�Shopify, the online store building platform, is giving away a free ecommerce store for one year. You’ll receive their top of the line plan that includes unlimited bandwidth, 0% transaction fee, unlimited SKUs, unlimited storage, a $200 Google AdWords credit, a $100 Amazon Ad credit, and unlimited web hosting. [...]

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Online Store Giveaway: Shopify 1 Year Unlimited Plan Worth $2,448

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Marketing Your Website Without Search Engines

I’m not old enough to remember what the internet was like without search engines. Apparently,�there were lists of web-servers: they were manually updated and publicized in news updates like this. And then the search engines came crawling, indexing and sorting out�pages. As the web expanded with more users and businesses putting up websites, search engines [...]



Marketing Your Website Without Search Engines

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5 Interactive JavaScript charts for your website

I'm starting to see a lot of these charts used on websites I frequently visit - such as Dribbble pro account page and Carbon Ads Dashboard. Here's a list of 5 popular ones worth checking out.div class="feedflare"
a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:yIl2AUoC8zA"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?d=yIl2AUoC8zA" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:V_sGLiPBpWU"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?i=nfEDPb2CtWM:l8JvNVIWNSI:V_sGLiPBpWU" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:qj6IDK7rITs"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?d=qj6IDK7rITs" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:gIN9vFwOqvQ"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?i=nfEDPb2CtWM:l8JvNVIWNSI:gIN9vFwOqvQ" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:7Q72WNTAKBA"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?d=7Q72WNTAKBA" border="0"/img/a
/divimg src="http://feeds.feedburner.com/~r/TheInteractiveWall/~4/nfEDPb2CtWM" height="1" width="1"/

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Job Titles are Important, Just not that Important


The inspiration for this article came from a Mashable post I read a couple of weeks ago. The author Erica Swallow went through the pros and the cons of having a creative title. Some of the more provocative job titles included: ?Happiness Advocate (saying no to this title is like turning down fluffy pillows, pinching [...]

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Job Titles are Important, Just not that Important

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Manage Your Money to Avoid Freelancing Failures

Business is always about monetizing one component from among a host of other important things. The reason behind every business is to make money or generate revenues. Given the inherent focus on revenues, when launching a business or a site, it is critical to understand how to manage finances, which is one of the major factors for successfully maintaining a site or running a business. In addition, when maintaining a website, it is important to consider factors such as the unique selling product, the main idea, and employees?namely, freelancer or full time, salaries, bonuses, and funding. Most website owners tryContinue Reading

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Photoshop?s Eyedropper trick

Had no idea you could do this: “Just learned a new Photoshop trick. You can click and drag the eyedropper off the document and select any colour on the screen.” �? via @jessebc

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Saturday, February 25, 2012

Ultimate Guide to Responsive Web Design: 55 Stunning Tools, Tutorials, and Examples

It is estimated that within two years mobile internet users will overtake the desktop internet users. The rapid advancement of mobile internet has enabled more and more people to use their mobile device as a primary web browsing tool. What does it mean for web development? Well, the usual development for just a couple of [...]

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Get it Now: ?Getting to Know SEO?

pa href='http://rss.buysellads.com/click.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25741c=1238682987' target='_blank'
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=25741c=1238682987' border='0' alt='' //a/pbr /pa href="http://rockablepress.com/books/getting-to-know-seo/"img src="http://freelanceswitch.com/wp-content/uploads/2012/02/gettingtoknowseo.png" alt="" title="gettingtoknowseo" width="550" height="401" class="aligncenter imageborder size-full wp-image-25743" //a/p
pRockable Press has just released a new book: a href="http://rockablepress.com/books/getting-to-know-seo/"Getting to Know SEO/a. In this book, content analyst and SEO expert Andre Kibbe gives you a solid grasp of what SEO is all about, and how it can help you generate steady and sustainable traffic to your site or product.span id="more-25741"/span/p
h3What?s Inside?/h3
pOptimizing your website to rank as high as possible on search engines is more important than ever. But the Web is full of snake oil salesmen offering questionable tips and theories to make your site Number 1 overnight. Fear not ? there?s nothing like that in this book./p
pInstead, you?ll receive simple and sensible explanations that give you a solid grasp of what SEO is all about, and how it can help you generate sustainable traffic to your site. Andre explains:/p
blockquotep
Whether you have a blog or an ecommerce site, you need to have a keyword strategy that accounts for what?s visible on the page, and what?s baked into your site?s HTML./p
p You?ll find out how editing the title tag of a web page can make a huge difference, and how to compare the commercial value of dozens of keywords using a spreadsheet and a formula that projects the potential AdSense earnings each keyword would bring in with a #1 ranking./p
p One thing you won?t get from a href="http://rockablepress.com/books/getting-to-know-seo/"Getting to Know SEO/a is a dump of questionable SEO theory and tips. Genuine SEO isn?t an overnight phenomenon. It?s simple, but not easy./p
p If you?re willing to do the work of writing and editing your content to be keyword compliant, and do some link building, you can get the most sustainable, qualified traffic available: search traffic./p
p If you?re serious about using SEO to drive traffic to your site and you?re unsure of how to get started, then my book can help you.
/p/blockquote
h2Here?s a brief overview:/h2
ul
liContent + Links = SEO/li
liThe Importance of Keywords/li
liKeyword Research Explained/li
liOn-Page Optimization/li
liUnderstanding Backlinks/li
liGetting Links/li
liUnderstanding Competition/li
liSharpening the Saw/li
/ul
pWant to know more? a href="http://rockablepress.com/books/getting-to-know-seo/"There?s plenty more detail on Rockable Press/a. You might also like to check out Andre?s recent article here on FreelanceSwitch, a href="http://freelanceswitch.com/freelance-marketing/getting-the-gist-of-seo/"Getting the Gist of SEO/a./p
pI?m Sold. How Do I Get Hold Of It?/p
pFrom Rockable Press! Visit the site, or use these links:/p
ul
lia href="http://rockable-books.s3.amazonaws.com/getting-to-know-seo/SAMPLE_Getting_To_Know_SEO.pdf.zip"Download a sample/a./li
lia href="https://www.e-junkie.com/ecom/gb.php?c=cart#038;i=22#038;cl=12635#038;ejc=2"Buy eBook via eJunkie: $15/a/li
lia href="http://marketplace.tutsplus.com/item/getting-to-know-seo/1609339?WT.ac=portfolio#038;WT.seg_1=portfolio#038;WT.z_author=rockablepress"Buy eBook via the Tuts+ Marketplace: $15/a/li
/ul
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a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=MIoKBvVQ8Y0:eycG9hgFGY4:yIl2AUoC8zA"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?d=yIl2AUoC8zA" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=MIoKBvVQ8Y0:eycG9hgFGY4:V_sGLiPBpWU"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=MIoKBvVQ8Y0:eycG9hgFGY4:V_sGLiPBpWU" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=MIoKBvVQ8Y0:eycG9hgFGY4:gIN9vFwOqvQ"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=MIoKBvVQ8Y0:eycG9hgFGY4:gIN9vFwOqvQ" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=MIoKBvVQ8Y0:eycG9hgFGY4:F7zBnMyn0Lo"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=MIoKBvVQ8Y0:eycG9hgFGY4:F7zBnMyn0Lo" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=MIoKBvVQ8Y0:eycG9hgFGY4:wF9xT3WuBAs"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=MIoKBvVQ8Y0:eycG9hgFGY4:wF9xT3WuBAs" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=MIoKBvVQ8Y0:eycG9hgFGY4:D7DqB2pKExk"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=MIoKBvVQ8Y0:eycG9hgFGY4:D7DqB2pKExk" border="0"/img/a
/divimg src="http://feeds.feedburner.com/~r/FreelanceSwitch/~4/MIoKBvVQ8Y0" height="1" width="1"/

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Photoshop Tutorial: How To Make A Website Template

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50 Inspiring Examples of High Speed Photography

High speed photography that has created sort of euphoria among the photographers as well as photography lovers, is the name of a technique in which images are captured with a remarkably high shutter speed. This type of photography is usually employed to capture those scenes that cannot be gone through with naked eyes.
This post features [...]


Related posts:
  1. 45 Wonderful Examples of Slow Shutter Speed Photography
  2. 40 Amazing Examples of Underwater Photography
  3. 50 Amazing Examples of Bokeh Photography

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lia href="http://www.tutzor.com/tutorials/how-create-your-own-christmas-card-ready-print"How to create your own Christmas card, ready for print | Tutzor/abr/
Best photoshop tutorials on the web that let you achieve amazing effects using various photoshop techniques./li
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[HOW TO] Make a Simple Text Reflection Using Photoshop

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Site5 - Web Hosting for Web Designers

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Friday, February 24, 2012

Realistic Smoke Effects in your Digital Print Designs Through Photoshop

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Designing the perfect business card that reflects your company's identity can be quite a...br/
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lia href="http://www.tutzor.com/tutorials/create-star-wars-themed-media-player"Create a Star Wars Themed Media Player | Tutzor/abr/
Best photoshop tutorials on the web that let you achieve amazing effects using various photoshop techniques./li
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Rebound and Win a Dribbble Invite

After about a month of being very active in the Dribbble community, I received my first invite. I think the best way to give away that invite is to see who will be the best fit for the community. In other words, can you Dribbble?div class="feedflare"
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5 Places to Download Free and Cheap Images to Use on Your Blog

A little while back, we talked about the importance of using photos in every post when you’re blogging. Now that you’re convinced that images are an important part of each and every blog post, you might be wondering where you get photos and graphics for your posts. Of course, there are several places where you [...]

5 Places to Download Free and Cheap Images to Use on Your Blog is a post from: Tutorial Blog

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Browse Email Marketing Campaigns on Emailium for Inspiration and Ideas

Emailium, an inspiration database for designers who create email marketing campaigns, opened their public beta today. The site is free to join for now, although it makes no mention of what the prices might be once the public beta is over. The company describes itself as “A filterable, sortable, categorizable, global database of email campaigns [...]

Browse Email Marketing Campaigns on Emailium for Inspiration and Ideas is a post from: Tutorial Blog

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How to Use Any Font on the Web

As a designer, typography is a very important aspect to my work. Now as far as print design, implementing any form of type isn't a problem, but when it comes to the web then there's only a certain amount of fonts you can use, right? WRONG.div class="feedflare"
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Autodesk Maya Tutorial: Basic UV Mapping + Photoshop

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Thursday, February 23, 2012

Photoshop Concept Art Tutorial *For Beginners* : Sketching Simple Value - 2 - Jet

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Why UX Design is like Your Clothes

Even if you gave five people the exact same clothes, none of them would wear the� clothes the exact same way. This is because everybody looks at something in their own unique way, this is just a�testament to the creativity every person has inside of them. You’re probably thinking to yourself what in the world [...]

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