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pIn this issue of Ask FreelanceSwitch, we look at hiring a sales person and getting started as a freelancer. Ask FreelanceSwitch is a regular column here that allows us to help beginners get a grip on freelancing. If you have a question about freelancing that you want answered, send an email to askfreelanceswitch@gmail.com./p
h2Question 1/h2
blockquotepI think this question is pretty good, but I#8217;m not able to find good answers./p
pThe context of the question: I#8217;m a programmer working as a freelancer, things are going good, but most of the jobs I get are from 2 or 3 agencies. /p
pOne day my brother asks me if I wanted him to sell my services. I liked the idea, replacing agencies with a member of my family is very tempting. But now I face the problem of training him. Not only in what I do and what he can sell, but also in how to sell this kind of services./p/blockquote
pI have seen freelancers using a sales person to bring in business for them, usually paying a cut of each project as a commission. Sometimes it works out well and sometimes it?s not so great./p
pThe biggest problem that I?ve seen (and the reason I haven?t gone this route) is that if your sales person doesn?t have a good network ? people actually interested in buying services from freelancers ? he isn?t going to get very far. Before you dive in too deep, you need to talk through who your potential sales person thinks he?s going to sell to and why they may buy./p
pOnce that issue is dealt with, you need to walk your sales person through your portfolio. He may need a copy of his own, at least of the perfect projects you show potential clients. He really needs to see the range of projects that you take on, though: break it down in terms of what the client wanted, what you delivered, how long it took and how much you charged. You have to have an understanding on what things cost (appropriately raised to be able to afford your sales person?s commission) and how long they take, or your sales person can put you in an awkward position./p
pEven though you?re talking about working with family, it?s a good move to write out what you?re both agreeing to and signing it. Whether you put things in the form of a letter of agreement or a contract, get it on paper./p
h2Question 2/h2
blockquotepI am from India. I have just completed my graphic designing course. I am quite passionate about freelancing and want to make my career in freelancing. /p
pI have some questions:/p
ol
liIs there a need to register a freelancing company at the beginning?/li
liAs a designer, we need images to work. Can I use any image from the net rather then buying them?/li
liWhat if I have worked on a image which I haven?t purchased, and the owner sees it?/li
liAm I supposed to buy the design software for working as a freelancer?/li
liSince I haven?t entered the designing business as a professional, I am not aware of the cost of designing products, like what should be the price of logo, visiting card, brochure, image manipulation, image retouching, color correction, background removing, web template, flash banner, etc. so can you please tell me the average price of these products?/li
/ol
/blockquote
pstrongRegistering as a company/strong: Whether or not you need to register your business as a company depends on where you?re working. You need to check both the national regulations and the laws for your city or municipality to check what is required. The same goes for all laws affecting your freelance business, by the way, including taxes./p
pstrongBuying images/strong: You should never use images that you just find online, rather than purchasing stock images or taking your own. You can be sued for using images that you haven?t properly licensed./p
pstrongShowing images to clients/strong: Don?t show your clients any images that you can?t buy if they decide to move forward with the project. It?s okay to show watermarked images and images you haven?t yet purchased to a client for approval, but that?s all./p
pstrongBuying software/strong: As a freelancer, your clients will expect you to have the software you need to do your work already. Clients will not provide you with software to handle your projects, as a general rule./p
pstrongSetting prices/strong: Deciding the price for your services is very much a process that each freelancer has to go through on his or her own. There isn?t a set rate that works universally for something like designing a brochure. /p
pWhere you?re based, the quality of your work, whether or not you help your client with printing or hosting and all sorts of other details all figure in to setting a price. You can get a general idea of the hourly rate you need to base your prices on by going through a href="http://freelanceswitch.com/rates/"FreelanceSwitch?s rate calculator/a./p
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