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Thursday, May 31, 2012
Layer Cake: turn PSD elements into images for websites/apps ? simply
Mujjo Launches the Originals Collection for Apple Devices + GIVEAWAY
Mujjo, famous for developing last winter?s ?must-have? touchscreen gloves, is about to launch its new project: sleeves made from a unique combination of 100% wool felt and high quality leather to protect the iPhone, iPad, Macbook Air and Macbook Pro in a fashionable way. We teamed up with them to give away three Macbook Air [...]
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Mujjo Launches the Originals Collection for Apple Devices + GIVEAWAY
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Photoshop CS6 improvements
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Freelance Freedom 260: A Good Fit
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=30130c=847894153' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.com/wp-content/uploads/2012/05/FF260_AGoodFit.jpg" alt="" title="FF260_AGoodFit" width="550" height="435" class="aligncenter size-full wp-image-30131" //p
pOnce a week, we feature a fantastic freelance-themed comic from the talented N.C. Winters. Why not also a href="http://freelanceswitch.com/category/freelance-freedom/"take a look at our comic archive/a?span id="more-30130"/span/p
pa href="http://feedads.g.doubleclick.net/~a/S6tt1MBvRr3EfH7wdnJXNnQs4Nc/0/da"img src="http://feedads.g.doubleclick.net/~a/S6tt1MBvRr3EfH7wdnJXNnQs4Nc/0/di" border="0" ismap="true"/img/abr/
a href="http://feedads.g.doubleclick.net/~a/S6tt1MBvRr3EfH7wdnJXNnQs4Nc/1/da"img src="http://feedads.g.doubleclick.net/~a/S6tt1MBvRr3EfH7wdnJXNnQs4Nc/1/di" border="0" ismap="true"/img/a/pdiv class="feedflare"
a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=joroSnSXxRw:WIcjfo2IF_g:yIl2AUoC8zA"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?d=yIl2AUoC8zA" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=joroSnSXxRw:WIcjfo2IF_g:V_sGLiPBpWU"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=joroSnSXxRw:WIcjfo2IF_g:V_sGLiPBpWU" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=joroSnSXxRw:WIcjfo2IF_g:gIN9vFwOqvQ"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=joroSnSXxRw:WIcjfo2IF_g:gIN9vFwOqvQ" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=joroSnSXxRw:WIcjfo2IF_g:F7zBnMyn0Lo"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=joroSnSXxRw:WIcjfo2IF_g:F7zBnMyn0Lo" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=joroSnSXxRw:WIcjfo2IF_g:wF9xT3WuBAs"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=joroSnSXxRw:WIcjfo2IF_g:wF9xT3WuBAs" border="0"/img/a a href="http://feeds.feedburner.com/~ff/FreelanceSwitch?a=joroSnSXxRw:WIcjfo2IF_g:D7DqB2pKExk"img src="http://feeds.feedburner.com/~ff/FreelanceSwitch?i=joroSnSXxRw:WIcjfo2IF_g:D7DqB2pKExk" border="0"/img/a
/divimg src="http://feeds.feedburner.com/~r/FreelanceSwitch/~4/joroSnSXxRw" height="1" width="1"/
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4 Simple Steps to Optimize Your Photos for Search Engines
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Twitter Marketing: Why You Don?t Need to Mass Follow Users
When combined with�the already [...]
Twitter Marketing: Why You Don’t Need to Mass Follow Users
Charlotte Web Design Raleigh Web Design Internet Marketing Graphic Design Online Marketing
Layer Cake: turn PSD elements into images for websites/apps ? simply
Web Design Website Design Website Design Web Design Atlanta Web Design
Wednesday, May 30, 2012
Links for 2011-03-08 [del.icio.us]
lia href="http://www.font-face.com/"@font-face/a/li
lia href="http://www.google.com/webfonts"Google Web Fonts/abr/
google approved!/li
lia href="http://www.fontspring.com/"Desktop and @font-face fonts | Fontspring/a/li
lia href="http://fontdeck.com/"Fontdeck webfonts: Real fonts for your website/a/li
/ulimg src="http://feeds.feedburner.com/~r/tutzor/~4/oGOiPpwsDqs" height="1" width="1"/
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9 Stand-Out Real Estate Themes for WordPress
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Links for 2011-03-15 [del.icio.us]
lia href="http://www.smashingapps.com/2011/01/07/awesome-jquery-techniques-to-create-visually-impressive-photo-galleries.html"40 Exceptional jQuery Photo Gallery and Slider | Free and Useful Online Resources for Designers and Developers/abr/
Opensource, Free and Useful Online Resources for Designers and Developers/li
/ulimg src="http://feeds.feedburner.com/~r/tutzor/~4/kAhhbLv1j7g" height="1" width="1"/
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A/B Testing: What it is and How Your Site Can Benefit
Running a website is hard. It?s even harder when it?s your company?s main source of income. Whether you are an e-commerce site or a lead generation company, getting customers information is no easy task. With so many people hesitant to give their emails and phone numbers, it?s your company?s job to make sure they find [...]
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A/B Testing: What it is and How Your Site Can Benefit
Charlotte Web Design Raleigh Web Design Internet Marketing Graphic Design Online Marketing
Links for 2011-03-08 [del.icio.us]
lia href="http://www.font-face.com/"@font-face/a/li
lia href="http://www.google.com/webfonts"Google Web Fonts/abr/
google approved!/li
lia href="http://www.fontspring.com/"Desktop and @font-face fonts | Fontspring/a/li
lia href="http://fontdeck.com/"Fontdeck webfonts: Real fonts for your website/a/li
/ulimg src="http://feeds.feedburner.com/~r/tutzor/~4/oGOiPpwsDqs" height="1" width="1"/
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The Unhealthy Obsession With DoFollow Blog Links
Many webmasters or bloggers are infatuated with dofollow blogs. Not everyone is obsessed with them, but there are many who spend time or money trying to leave keyword comments on dofollow blogs, in order to improve their website’s search engine rankings.
They sell tools to [...]
The Unhealthy Obsession With DoFollow Blog Links
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Use an iPad at Your Trade Show Booth to Engage Consumers
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Tuesday, May 29, 2012
Links for 2010-12-07 [del.icio.us]
lia href="http://www.tutzor.com/tutorials/how-create-your-own-christmas-card-ready-print"How to create your own Christmas card, ready for print | Tutzor/abr/
Best photoshop tutorials on the web that let you achieve amazing effects using various photoshop techniques./li
/ulimg src="http://feeds.feedburner.com/~r/tutzor/~4/fjjVrxsDTHw" height="1" width="1"/
HOW TO: Create a Professional Logo For an App
In this tutorial, I’ll show you how to create a badge-styled logo for a fictional mobile application called Task App. We’ll be learning how to use Illustrator’s Blend tool. Preview of Final Results Download the PSD tutorialname.zip | 13 MB Download from Filesonic Download from Website How to Create a Professional Logo For an App [...]
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HOW TO: Create a Professional Logo For an App
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Mobile: A Serious Contender to the Desktop Computer
This is a guest post by Chris Kinsey�-�a Digital Designer for Sixth Story / @sixth_story – a UK based Branding & Communications agency based in Birmingham. He is fuelled by tea and charged with driving strategy and innovation to this forward thinking creative agency. Mobile is certainly the big craze at the moment in the [...]
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Mobile: A Serious Contender to the Desktop Computer
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Links for 2010-12-07 [del.icio.us]
lia href="http://www.tutzor.com/tutorials/how-create-your-own-christmas-card-ready-print"How to create your own Christmas card, ready for print | Tutzor/abr/
Best photoshop tutorials on the web that let you achieve amazing effects using various photoshop techniques./li
/ulimg src="http://feeds.feedburner.com/~r/tutzor/~4/fjjVrxsDTHw" height="1" width="1"/
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Urban inspiration ? tracking down the big exhibitions
A few days ago I was passing by the National Portrait Gallery in London. Two impressive queues were going round the corners of the building. It was sunny and just minutes to 10 am when the gallery opens. In London, it?s normal to have people queuing to visit an exhibition. And it has nothing to [...]
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Urban inspiration ? tracking down the big exhibitions
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Stylish 3D Text Effect | Photoshop CS5 Extended Tutorial
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a href="http://feeds.feedburner.com/~ff/tutzor?a=sv_c8njCHw4:nfoWAN-NPa8:yIl2AUoC8zA"img src="http://feeds.feedburner.com/~ff/tutzor?d=yIl2AUoC8zA" border="0"/img/a a href="http://feeds.feedburner.com/~ff/tutzor?a=sv_c8njCHw4:nfoWAN-NPa8:F7zBnMyn0Lo"img src="http://feeds.feedburner.com/~ff/tutzor?i=sv_c8njCHw4:nfoWAN-NPa8:F7zBnMyn0Lo" border="0"/img/a a href="http://feeds.feedburner.com/~ff/tutzor?a=sv_c8njCHw4:nfoWAN-NPa8:V_sGLiPBpWU"img src="http://feeds.feedburner.com/~ff/tutzor?i=sv_c8njCHw4:nfoWAN-NPa8:V_sGLiPBpWU" border="0"/img/a a href="http://feeds.feedburner.com/~ff/tutzor?a=sv_c8njCHw4:nfoWAN-NPa8:qj6IDK7rITs"img src="http://feeds.feedburner.com/~ff/tutzor?d=qj6IDK7rITs" border="0"/img/a
/divimg src="http://feeds.feedburner.com/~r/tutzor/~4/sv_c8njCHw4" height="1" width="1"/
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The Unhealthy Obsession With DoFollow Blog Links
Many webmasters or bloggers are infatuated with dofollow blogs. Not everyone is obsessed with them, but there are many who spend time or money trying to leave keyword comments on dofollow blogs, in order to improve their website’s search engine rankings.
They sell tools to [...]
The Unhealthy Obsession With DoFollow Blog Links
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Monday, May 28, 2012
Photoshop basic tutorial - How To Crop Cut Edit Image + Background and Affects. 50 cent
Video description:nbsp;
lt;div style=quot;color:...br/
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Links for 2011-03-15 [del.icio.us]
lia href="http://www.smashingapps.com/2011/01/07/awesome-jquery-techniques-to-create-visually-impressive-photo-galleries.html"40 Exceptional jQuery Photo Gallery and Slider | Free and Useful Online Resources for Designers and Developers/abr/
Opensource, Free and Useful Online Resources for Designers and Developers/li
/ulimg src="http://feeds.feedburner.com/~r/tutzor/~4/kAhhbLv1j7g" height="1" width="1"/
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How to Achieve Your Goals by Changing the Way You Surf the Web
This goal-oriented way [...]
How to Achieve Your Goals by Changing the Way You Surf the Web
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IMcreator: Drag Drop to Create Your Own HTML Site
Related posts:
- TalkSpot – Build Your Own Site in Minutes Made Easy!
- 60 Free High-Quality CSS/(X)HTML Templates
- Flixya Top Adsense Revenue Generating Site
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Top 5 iOS Apps for Business Users
One of the best things about being the owner of an Apple iPhone or iPad is that�you have instant access to thousands of different apps, many of which prove to�be invaluable once they’ve been downloaded and you’ve given them a once over.�If you’re a business professional then things gate even better because there are�some really [...]
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Top 5 iOS Apps for Business Users
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Links for 2011-03-14 [del.icio.us]
lia href="http://www.tutzor.com/tutorials/create-star-wars-themed-media-player"Create a Star Wars Themed Media Player | Tutzor/abr/
Best photoshop tutorials on the web that let you achieve amazing effects using various photoshop techniques./li
/ulimg src="http://feeds.feedburner.com/~r/tutzor/~4/kgZ09h68jDw" height="1" width="1"/
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How to Create Successful Product Websites that People Love
And you want to do it using the internet. Purely online. No TV, newspapers or radio. No print [...]
How to Create Successful Product Websites that People Love
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Free High Resolution Images
Regular Submission
URL:nbsp;
www.editablephotos.com
...br/
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Check out the rest of the post at tutzor.comdiv class="feedflare"
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/divimg src="http://feeds.feedburner.com/~r/tutzor/~4/L3wPGTmQ220" height="1" width="1"/
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Sunday, May 27, 2012
Twitter Marketing: Why You Don?t Need to Mass Follow Users
When combined with�the already [...]
Twitter Marketing: Why You Don’t Need to Mass Follow Users
Internet Marketing Graphic Design Online Marketing Search Engine Marketing Web Development
Offscreen Magazine Giveaway
Web Development e-commerce Design Web Design Website Design Website Design
5 Interactive JavaScript charts for your website
a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:yIl2AUoC8zA"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?d=yIl2AUoC8zA" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:V_sGLiPBpWU"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?i=nfEDPb2CtWM:l8JvNVIWNSI:V_sGLiPBpWU" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:qj6IDK7rITs"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?d=qj6IDK7rITs" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:gIN9vFwOqvQ"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?i=nfEDPb2CtWM:l8JvNVIWNSI:gIN9vFwOqvQ" border="0"/img/a a href="http://feeds.feedburner.com/~ff/TheInteractiveWall?a=nfEDPb2CtWM:l8JvNVIWNSI:7Q72WNTAKBA"img src="http://feeds.feedburner.com/~ff/TheInteractiveWall?d=7Q72WNTAKBA" border="0"/img/a
/divimg src="http://feeds.feedburner.com/~r/TheInteractiveWall/~4/nfEDPb2CtWM" height="1" width="1"/
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9 Stand-Out Real Estate Themes for WordPress
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Cross-Browser Compatibility with CSS3
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5 Ways to Create PR Opportunities for Your Freelance Business
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=27870c=359555541' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.com/wp-content/uploads/2012/04/photodune-1185742-press-xs.jpg" alt="" title="press" width="550" height="301" class="aligncenter imageborder size-full wp-image-28119" //p
pOne of the biggest challenges for freelancers just starting out is how to get more press and publicity for their business with few funds. As a one-person shop, you can#8217;t spend a fortune employing your own PR rep or a marketing guru./p
pThere are several D-I-Y strategies you can implement to generate positive publicity. What are PR opportunities for your freelance business? You may think PR is only for big companies, but even small freelance shops can benefit from taking advantage of newsworthy opportunities happening in your business, market, and industry./p
pHere are five ways to create PR opportunities for your freelance business./p
h31. Send press releases to relevant media outlets./h3
pDrafting a press release is the easy part. Read tips for a href="http://freelanceswitch.com/freelance-news/commentary-analysis/perfect-press-release/"crafting the perfect press release/a. But before you write one, consider factors such as what industry you#8217;re in and determine what the key trade publications and media outlets are in your industry. /p
pAs an example, if you#8217;re a photographer that specializes in weddings and family events, then you need to draft separate press releases#8211; perhaps one for a wedding or bridal magazine, and another one for parenting magazines. You#8217;ll need to do some research for each publication, finding the relevant news team or section editor. When you write or call them, make sure you sell your story by getting to the point of how a mention of your services in a story would be of interest to the publication#8217;s reading audience.span id="more-27870"/span/p
h32. Link your services to a current event./h3
pThe biggest question to answer when contacting media outlets is #8220;So, what?#8221; Why should the editor or journalist you talk to care about your story? First of all, it has to be a story in the first place. In journalism, this is often called the #8220;news hook#8221; or the lede. In these types of promotional strategies, here#8217;s what you do: when something relevant happens in your industry that#8217;s related to your business, try to latch on to the story./p
blockquote class="pullquote"pThe biggest question to answer when contacting media outlets is ?So, what?? Why should the editor or journalist you talk to care about your story?/p/blockquote
pWhile it certainly helps, your PR doesn#8217;t have to be directly linked to a trend, topical issue, or event. For example, when I finished a ghostwriting project related to parenting, career, and work-life balance for working moms, the author and I came up with a press release that opened with a mention of a popular movie at the time that raised and explored very similar issues./p
pAdding an essential news hook, or timely quality to your story, makes it appealing for editors and journalists, who can easily include it on their roster of articles to push out. And don#8217;t forget about a href="http://freelanceswitch.com/freelance-writing/the-sexy-art-of-writing-headlines-that-kill/"writing a compelling and catchy title or headline/a for your PR piece./p
h33. Present yourself as an expert in your field./h3
pOne particular resource to try is a href="http://www.helpareporter.com/"HARO/a, which is a website for connecting media contacts, writers, and journalists with the general public. The idea is simple: If you#8217;re a freelance web designer and want to find material for your design blog, you can hop on HARO and find an expert or various sources to interview for your piece. /p
pYou can also use HARO to offer yourself up as an expert in your field. Local newspapers and media outlets writing a story for a national audience will often try to pepper their stories with relevant quotes and stories that have a local angle. If you see something that#8217;s relevant to you, contact the query#8217;s author and let them know you#8217;d like to be interviewed as a source./p
pHARO is a convenient outlet since you can receive and distribute queries online, but don#8217;t discount just picking up the phone and calling local papers and e-mailing journalists who write stories that cover your professional interests (most writers have a byline with contact details). You can offer yourself as a case study for profiles, as well as be a source for technical information when they need it. Make yourself indispensable to your local media./p
h34. Develop links to local community groups and business networks./h3
pGet involved with your community by offering to do sponsorships or volunteer work. You can also offer to give a talk about what you do. Don#8217;t discount sites like a href="http://www.skillshare.com/"Skillshare/a and a href="http://www.meetup.com/"Meetup/a, which let you organize group sessions and reach a wider audience./p
pSetting aside some charity work (e.g., if you#8217;re a freelance web designer, offering to tweak a nonprofit#8217;s website for free) can also be part of your social responsibility efforts for your business. Not only is it beneficial for your community, but also a great way to expand your portfolio and get your name out in the media./p
h35. Offer to write guest posts at major media outlets and comment on stories./h3
pWriting guest articles, posts, and op-eds can be time-consuming, but it can be a wonderful way for you to reach out to the public about your expertise. Don#8217;t mention your services or business in the story itself. Instead, focus on writing a compelling piece and presenting yourself as an authority on the topic you are writing about. /p
pCheck your facts, get your article edited, and make sure you always keep your audience in mind when you write. If it#8217;s an op-ed, make sure you take a strong position and argue it well; media outlets asking you for an op-ed are hoping to generate discussion and debate among its readers. /p
pThe byline is where you can do a little more advertising. Make sure you include your business name, website, and other contact details (many writers leave their Twitter accounts or other social media links), and keep it short and sweet./p
pemPhoto credit: a title="Attribution License" href="http://photodune.net/wiki/support/legal-terms/licensing-terms/"Some rights reserved/a by a href="http://photodune.net/item/press/1185742"dappy/a/em./p
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Saturday, May 26, 2012
Creating Stunning Visualizations with Impress.js
If this message appears to another site than 1stwebdesigner ,it has been stolen, please visit original source!
Do you want to create beautiful slideshow presentations for the web using�just HTML and CSS?�That won’t be a problem with Impress.js, a powerful CSS3 transformation framework that lets you convert your HTML content into a slideshow with amazing effects. Impress.js is a jQuery plugin created on github by bartez which uses CSS3 functionality to create [...]
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How to Choose the Colors for Your Website
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Free WordPress Plugins and Add-ons to Promote Your Blog On Autopilot
There are WordPress addons available for just about any function ? including automatic promotion of your blog posts! This article is specifically aimed at folks who are new to blog promotion or want to start their first website marketing campaign but aren’t sure where to begin. The great thing is, these plugins are so simple [...]
Free WordPress Plugins and Add-ons to Promote Your Blog On Autopilot is a post from: Tutorial Blog
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30 jQuery Plugins to help with Responsive Layouts
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- 90+ Useful jQuery Plugins for Designers and Developers
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The Unhealthy Obsession With DoFollow Blog Links
Many webmasters or bloggers are infatuated with dofollow blogs. Not everyone is obsessed with them, but there are many who spend time or money trying to leave keyword comments on dofollow blogs, in order to improve their website’s search engine rankings.
They sell tools to [...]
The Unhealthy Obsession With DoFollow Blog Links
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Friday, May 25, 2012
Mujjo Launches the Originals Collection for Apple Devices + GIVEAWAY
Mujjo, famous for developing last winter?s ?must-have? touchscreen gloves, is about to launch its new project: sleeves made from a unique combination of 100% wool felt and high quality leather to protect the iPhone, iPad, Macbook Air and Macbook Pro in a fashionable way. We teamed up with them to give away three Macbook Air [...]
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Mujjo Launches the Originals Collection for Apple Devices + GIVEAWAY
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Essential Marketing Materials for Freelancers and Best Use Tips
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Essential Marketing Materials for Freelancers and Best Use Tips
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Is Your Website Ready for Pinterest?
How do you get your website ready for Pinterest? Follow these steps to make your site easy to pin and encourage Pinterest user to promote your content.
Is Your Website Ready for Pinterest? is a post from: Tutorial Blog
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Free WordPress Plugins and Add-ons to Promote Your Blog On Autopilot
There are WordPress addons available for just about any function ? including automatic promotion of your blog posts! This article is specifically aimed at folks who are new to blog promotion or want to start their first website marketing campaign but aren’t sure where to begin. The great thing is, these plugins are so simple [...]
Free WordPress Plugins and Add-ons to Promote Your Blog On Autopilot is a post from: Tutorial Blog
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Tutorial | Photoshop | Basic LogoType
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lia href="http://www.tutzor.com/tutorials/how-create-your-own-christmas-card-ready-print"How to create your own Christmas card, ready for print | Tutzor/abr/
Best photoshop tutorials on the web that let you achieve amazing effects using various photoshop techniques./li
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My .Net Magazine interview
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Thursday, May 24, 2012
AirParrot: Your Mac?s screen on your AppleTV
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What to Know When Composing and Taking Images
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Photoshop basic tutorial: how to convert font character to custom shape + distress
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Marketing Your Website Without Search Engines
Avengers: The Ultimate Infographic Assemble
The expectation around the Avengers:Assemble movie was high. At least, for me it was. As I said here before, I’m an old Marvel fan, so, there was no way I’d miss the opportunity to bring it up here. From the Visual Loop archives, I’ve selected some of the amazing infographics made about the movie’s blockbuster [...]
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Avengers: The Ultimate Infographic Assemble
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Wednesday, May 23, 2012
Collection Of Websites With Unique Layouts
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- How You can Break the Norm and Create Unusual Web Layouts Images
- 50 High-Quality Free PSD Website Layouts
- 20 incredible examples of smooth horizontal and vertical sliding navigation websites
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5 Ways to Create PR Opportunities for Your Freelance Business
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=27870c=973392287' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.com/wp-content/uploads/2012/04/photodune-1185742-press-xs.jpg" alt="" title="press" width="550" height="301" class="aligncenter imageborder size-full wp-image-28119" //p
pOne of the biggest challenges for freelancers just starting out is how to get more press and publicity for their business with few funds. As a one-person shop, you can#8217;t spend a fortune employing your own PR rep or a marketing guru./p
pThere are several D-I-Y strategies you can implement to generate positive publicity. What are PR opportunities for your freelance business? You may think PR is only for big companies, but even small freelance shops can benefit from taking advantage of newsworthy opportunities happening in your business, market, and industry./p
pHere are five ways to create PR opportunities for your freelance business./p
h31. Send press releases to relevant media outlets./h3
pDrafting a press release is the easy part. Read tips for a href="http://freelanceswitch.com/freelance-news/commentary-analysis/perfect-press-release/"crafting the perfect press release/a. But before you write one, consider factors such as what industry you#8217;re in and determine what the key trade publications and media outlets are in your industry. /p
pAs an example, if you#8217;re a photographer that specializes in weddings and family events, then you need to draft separate press releases#8211; perhaps one for a wedding or bridal magazine, and another one for parenting magazines. You#8217;ll need to do some research for each publication, finding the relevant news team or section editor. When you write or call them, make sure you sell your story by getting to the point of how a mention of your services in a story would be of interest to the publication#8217;s reading audience.span id="more-27870"/span/p
h32. Link your services to a current event./h3
pThe biggest question to answer when contacting media outlets is #8220;So, what?#8221; Why should the editor or journalist you talk to care about your story? First of all, it has to be a story in the first place. In journalism, this is often called the #8220;news hook#8221; or the lede. In these types of promotional strategies, here#8217;s what you do: when something relevant happens in your industry that#8217;s related to your business, try to latch on to the story./p
blockquote class="pullquote"pThe biggest question to answer when contacting media outlets is ?So, what?? Why should the editor or journalist you talk to care about your story?/p/blockquote
pWhile it certainly helps, your PR doesn#8217;t have to be directly linked to a trend, topical issue, or event. For example, when I finished a ghostwriting project related to parenting, career, and work-life balance for working moms, the author and I came up with a press release that opened with a mention of a popular movie at the time that raised and explored very similar issues./p
pAdding an essential news hook, or timely quality to your story, makes it appealing for editors and journalists, who can easily include it on their roster of articles to push out. And don#8217;t forget about a href="http://freelanceswitch.com/freelance-writing/the-sexy-art-of-writing-headlines-that-kill/"writing a compelling and catchy title or headline/a for your PR piece./p
h33. Present yourself as an expert in your field./h3
pOne particular resource to try is a href="http://www.helpareporter.com/"HARO/a, which is a website for connecting media contacts, writers, and journalists with the general public. The idea is simple: If you#8217;re a freelance web designer and want to find material for your design blog, you can hop on HARO and find an expert or various sources to interview for your piece. /p
pYou can also use HARO to offer yourself up as an expert in your field. Local newspapers and media outlets writing a story for a national audience will often try to pepper their stories with relevant quotes and stories that have a local angle. If you see something that#8217;s relevant to you, contact the query#8217;s author and let them know you#8217;d like to be interviewed as a source./p
pHARO is a convenient outlet since you can receive and distribute queries online, but don#8217;t discount just picking up the phone and calling local papers and e-mailing journalists who write stories that cover your professional interests (most writers have a byline with contact details). You can offer yourself as a case study for profiles, as well as be a source for technical information when they need it. Make yourself indispensable to your local media./p
h34. Develop links to local community groups and business networks./h3
pGet involved with your community by offering to do sponsorships or volunteer work. You can also offer to give a talk about what you do. Don#8217;t discount sites like a href="http://www.skillshare.com/"Skillshare/a and a href="http://www.meetup.com/"Meetup/a, which let you organize group sessions and reach a wider audience./p
pSetting aside some charity work (e.g., if you#8217;re a freelance web designer, offering to tweak a nonprofit#8217;s website for free) can also be part of your social responsibility efforts for your business. Not only is it beneficial for your community, but also a great way to expand your portfolio and get your name out in the media./p
h35. Offer to write guest posts at major media outlets and comment on stories./h3
pWriting guest articles, posts, and op-eds can be time-consuming, but it can be a wonderful way for you to reach out to the public about your expertise. Don#8217;t mention your services or business in the story itself. Instead, focus on writing a compelling piece and presenting yourself as an authority on the topic you are writing about. /p
pCheck your facts, get your article edited, and make sure you always keep your audience in mind when you write. If it#8217;s an op-ed, make sure you take a strong position and argue it well; media outlets asking you for an op-ed are hoping to generate discussion and debate among its readers. /p
pThe byline is where you can do a little more advertising. Make sure you include your business name, website, and other contact details (many writers leave their Twitter accounts or other social media links), and keep it short and sweet./p
pemPhoto credit: a title="Attribution License" href="http://photodune.net/wiki/support/legal-terms/licensing-terms/"Some rights reserved/a by a href="http://photodune.net/item/press/1185742"dappy/a/em./p
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Forrst Invite Giveaway
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lia href="http://www.tutzor.com/tutorials/create-star-wars-themed-media-player"Create a Star Wars Themed Media Player | Tutzor/abr/
Best photoshop tutorials on the web that let you achieve amazing effects using various photoshop techniques./li
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Photoshop basic tutorial - How To Crop Cut Edit Image + Background and Affects. 50 cent
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Video Pick: How To Find Good Clients
img src='http://rss.buysellads.com/img.php?z=1259904k=f7b7931ec28da9e4ff2580bfd4eddb18a=28667c=1493808271' border='0' alt='' //a/pbr /pimg src="http://freelanceswitch.com/wp-content/uploads/2012/02/fj-sm.png" alt="" title="fj-sm" width="250" height="189" class="alignright imageborder size-full wp-image-24644" //p
pView engaging conference lectures, interesting how to discussions, and high quality freelance advice via video here on FreelanceSwitch./p
pThis week we look at a href="http://freelancejam.com/how-to-find-good-clients/"How To Find Good Clients /a by a href="http://freelancejam.com/"FreelanceJam/a. Freelancers not only need to know how to find clients, they need to know how to find good clients. In this episode, the FreelanceJam duo Brian and Dave break down the strategies that have worked for them over their years of freelancing. From working the job boards when you?re starting out, to building a strong referral network, and marketing yourself so that great clients come to you.span id="more-28667"/span/p
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