Saturday, September 22, 2012

How to Incorporate Third Party Ads into Pinterest Promotions

Magazines are still a potent force for advertising and communicating information, and with the arrival of Pinterest, magazines are finding a new venue for engaging readers and reasserting their relevance in the marketplace. The challenge for many magazines, and brands in general, has been figuring out how to monetize online content, especially since most online advertising forms, such as text link ads, don’t fit the magazine advertising model that has traditionally been image-based and has relied on being completely immersive for readers. Figuring out the online advertising puzzle is a worthwhile struggle for magazines. A Media Vest study found thatContinue Reading

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